Beauty for Meaning-making

Beauty for Meaning-making

The concept of beauty is inherently subjective, varying from person to person. Competence elevates beauty beyond a mere visual appeal, positioning it as something that personally triggers immediate action through stimulating and pleasurable experiences. A crucial distinction lies in understanding the difference between wanting and liking.

Derived from the Latin word "bellus," meaning beautiful or fine, beauty encompasses an aesthetic allure in the harmony of color, form, and shape. It extends beyond visual appeal to encompass particular pleasurable advantages or items.

Helen Keller's words resonate: "The best and most beautiful things in the world cannot be seen or even touched. They must be felt with the heart." Beauty, as perceived, is a result of the senses engaging in a dialogue between sights, smells, and sounds—a harmonious arousal leading a likable sense of gratification.

Beauty in life is a unique and individualized experience, often interpreted visually. The challenge lies in discerning whether it's an instant attraction or a compensatory response. Meaning-making involves wanting stimulation that is known to be a likable, fulfilling source of pleasure.

Our methodology is geared towards helping you build meaningful experiences by minimizing the aspect of wanting. Instead, we focus on experiencing the allure of liking an action to the extent that you no longer rely on mere want.

REFERENCE

McCreight, Tim. Design Language. Cape Elizabeth, Maine. Brynmorgen Press, 2006.

Goal Timeframes

Goal Timeframes

Abstract as Strategy

Abstract as Strategy