“Thank you for your work and desire to help others lead more full lives.”

Food Industry, Principal, Lisa

There are a growing number of businesses turning to behavior science and design thinking for evidence-based outcomes. Our Performance Coaches facilitate work tasks and behaviors resulting in meaningful daily activities. We empower creativity, knowledge, and functionality through blending health and design frameworks. Performance behaviors and outcomes are measured through qualitative and quantitive, occupational science based assessments.

Our mission is empowering performance through awareness and action for best health, wellbeing, and productivity. Businesses working with us reduce absenteeism, presenteeism, and turnover while improving competitive advantages and teamwork.

Feel free to reach out to connect with us to talk about our products and services.


 Anita Joy, PrincipalAnita Joy_GIG

Anita Joy Prins witnessed sensory tactics improve performance within six United States, including an average of 33,000 individuals and over 100 communities. Beginning as an occupational therapy practitioner she specialized in sensory modulation techniques. As a Kendall College of Art and Design of Ferris State University 2005 graduate in industrial design she’s built medical, office and home furnishings with national recognition for an optical safety product. Anita led the research and development of GIG Design’s method, model, and products. She’s been recognized both locally and nationally for a ‘Back to Basics’ lifestyle and presents on topics about power and control.

GIG Design Advisory Board

Bob, Business Advisorbobwiersma

Bob Wiersma is President and Founder of Performance Builders, LLC, operating as a business advisor to companies and professionals with health, physical therapy, fitness, and ergonomic interests. Additionally, he’s Founder of Solve GlobalInVisageKinexit, and serves as Faculty at Gray Institute. Bob is a licensed Physical Therapist, Board Certified Ergonomist, Board Certified Human Factors Engineer, and Fellow of Applied Functional Science.

Tim, Design Advisortim coffield

Tim Coffield is a product developer with a history in research engineering and business management. He has applied manufacturing processes, plastics, and design innovations across a wide range of industries including automotive, office furniture, marine, tractor, aerospace, bicycle, orthotics, and health care industries. Tim is the Founder of Dahti Seating and inventor or co-inventor of over 80 United States and foreign patents. Companies his work supported includes Cascade Engineering, Illinois Tool Works Incorporated, IBM, and Herman Miller. Tim created the MAP innovation process, co-designed an award-winning bicycle seat highlighted in Time Magazine’s annual design issue, and invented the elastomeric encapsulation manufacturing process for Herman Miller’s Aeron Chair.

Moya, Occupational Therapy Advisormoya pic

Moya Kinnealey’s Ph.D., OTR/L, FAOTA professional focus and personal interest is: the impact of sensory processing issues on children, youth and adult daily functioning; social emotional well being, and quality of life; as well as, the effectiveness of intervention on improving sensory comfort and person environmental fit. Doctor Kinnealey holds a Bachelor’s and Master’s degree in Occupational Therapy and a Ph.D. in Educational Psychology (Tufts University, Boston University & Temple University). She has extensive clinical experience working with infants, children and youth with disabilities in a variety of school, community and private practice settings. Her specialty area is sensory processing issues and their impact on quality of life across the lifespan. She has researched, published, presented and consulted on this topic to families, schools and professional groups locally, nationally and internationally. Many of her publications are available through Research Gate. As faculty and chair of Temple University Department of Occupational Therapy, she taught, conducted research and participated in the development of interdisciplinary and discipline specific programs. She has held a variety of state, national and international professional positions and memberships on non profit boards.

Norm, Medical AdvisorNorm Boeve

Doctor Norman Boeve is a retired orthopedic surgeon. He received his medical degree from University of Michigan Medical School. Doctor Boeve practiced for 39 years before re-focusing in 2010. He is a member of the American Association of Orthopaedic Surgeons, American Association of Hip and Knee Surgeons, the Arthroscopy Association of North America and the Michigan Orthopaedic Society. Doctor Boeve specialized in surgical procedures for the shoulder, hip, and knee. Also, he was the first to perform the anterior hip replacement surgery in West Michigan. Current medical interests include: the advancement of well-being through plant based nutrition and exercise; interviewing applicants to the the University of Michigan Medical School; and, with his wife, spends five to six weeks annually volunteering at the Kijabe Mission Hospital in Kenya. [/su_column]